Communication that is comprehensive, understandable and tailored to each of the audiences detected during the evaluation proposal is essential in order to highlight the importance of the work done and show the results achieved. We understand communication as a resource that is available to use throughout the evaluation process when the desire is to connect with different audiences.
- Identify the important audiences for this evaluation.
- Report in a way that is relevant for all of them, in content and format.
- Extract aggregate information on user perception.
- Make the milestones that are being met in the evaluation visible to actors and stakeholders, even if only in brief communications and when there are still no results to show.